2nd Insights Valley Asia 2013
Connect the dots and transform insight into winning business strategies
Bangkok, May 17th 2013 – Into the 2nd year, the Insight Valley Asia was organized by Merlien institute, a meeting of brightest in the consumer insight field. The conference has brought together passionate researchers from client-side and supplier side companies showcasing practical applications of consumer insight methodologies and case studies.
In this context, CPIT, Thailand’s specialist of Location Intelligence solutions, shared about their experience in this domain with a presentation titled: Location Based Intelligence for Business Insights Solutions to Drive the Bottom Line and Create a Positive Customer Experience. The presenter, CPIT location intelligence specialist Jean-Yves FARGEAT, highlighted the location intelligence benefits toward sales and marketing strategies, discussed privacy, and presented some use cases of geomarketing, site selection, and sales optimization.
It’s time to turn your insight into actions with geographical analysis of location based intelligence.